Ms. Schönhals, what is particularly important to you when interacting with customers?
As the Head of Sales for Chemical Catalysts for the EMEA and APAC regions at Heraeus, I particularly emphasize trust-based collaboration with customers. Our customers’ information are used only for their benefit. That is especially relevant for customers in this increasingly competitive environment. This is a key difference between Heraeus and other companies—we are not competing with our own customers.
I am also always happy when our products and services create added value for our customers.
And how do you create this added value?
We work every day to improve our products and increase efficiency for our customers. We focus on innovative capacity. We have our own test facilities so that we can reproduce our customers’ processes and offer an optimized catalyst. That saves the customers a good deal on testing.
At Heraeus, we have a broad knowledge of precious metals. We follow market developments, discuss and advise our clients to ensure that they have what they need at the right time.
What are your expectations for the CPhI trade fair in Madrid?
I am particularly looking forward to meeting new customers who use carrier catalysts for hydrogenation and oxidation reactions at CPhI. Trade shows are always a good opportunity to increase our brand recognition and cultivate contacts. I’m looking forward to interesting conversations and opportunities for new partnerships.
Make your appointment to meet Karola Schönhals